Originate Literary Agency (OLA) is a multi-media agency representing a diverse range of writers, creatives and original content creators making change through storytelling. Clients have included comedian, writer, actor, philanthropist and co-founder of Comic Relief, Sir Lenny Henry whose middle-grade series The Boy With Wings title for World Book Day 2023 was a number one bestseller and World Boxing Champion and Britain’s youngest Olympic medallist Amir Khan’s memoir published autumn 2023. Natalie has also worked with the actor David Harewood; his book Maybe I Don’t Belong Here, A Memoir of Race, Identity, Breakdown and Recovery was one of the Observer’s best memoirs of 2021 and shortlisted for a 2022 British Book Award; venture capitalist, entrepreneur and technology executive Eric Collins whose first book We Don’t Need Permission: How Black Business Can Change Our World (2022) was highly commended at the 2023 British Business Book Awards and Vanessa Kingori (OBE), Conde Nast Britain’s former Chief Business Officer and Publisher, her forthcoming leadership/business title The Otherhood will be published by Bluebird, Pan Macmillan UK and was sold in a pre-empt to Amistad, HarperCollins US.

In addition, Natalie has also represented world renowned cellist Sheku Kanneh-Mason who gained prominence by winning the BBC’s Young Musician of the Year in 2016, becoming the first Black musician to do so. He earned international fame after performing at the Duke and Duchess of Sussex’s wedding in 2018 which was watched by billions around the world and is a passionate advocate for music education and diversity in classical music. World rights were sold by Natalie and Todd Shuster of Aevitas Creative Management to Puffin and Viking, imprints of Penguin Random House UK, in a multi-book deal. The first two titles, The Power of Music and Little Sheku, were published in May 2025.

Lucid by Oraine Johnson is the first in a gritty urban fantasy series, featuring Joseph Jacobs, a Black inner-city geek who discovers ancient powers within his dreams. Set in an apocalyptic future where war rages while we sleep, this story aims to bring Birmingham’s streets to life and create the first Black UK-based urban fantasy franchise. Gollancz, part of Hachette UK, acquired UK & Commonwealth rights from Natalie to the trilogy, with the first novel to be published in August 2025.

Graduating with a degree in English from Sussex University which included an exchange programme to Rutgers University in the United States; Natalie Jerome has worked as a Publisher and Acquiring Editor for some of the UK’s most prominent publishing houses, including Penguin Random House, Pan Macmillan and HarperCollins. Natalie specialises in commercial Non-Fiction and commissioned and published books by a host of high-profile names and Sunday Times bestsellers, including the multi-million copyselling One Direction titles as well as books from George Best, Alan Carr, Chris Evans, JLS, Little Mix, Jermaine Jackson, Gillian Anderson, Alex Jones, James Corden & Ruth Jones, Gary Barlow and Rochelle Humes.  She made the move across to literary agenting in 2020, and in her first 12 months as an agent, she was shortlisted as Literary Agent of the Year at the 2021 British Book Awards.

One of the few black Publishers in the UK, Natalie has worked to improve diversity within the industry. She is the former Deputy Chair of Literature Wales, and in November 2021, helped secure a £5m investment from the Welsh government for books for schools in Wales. She is a founding trustee and board member for Creative Access, a mentoring and graduate trainee scheme for black and minority ethnic candidates looking for paid internships across the media sector. In 2016, Natalie was highly commended for her work at the National Business in the Community Race Equality Awards.

She founded Originate Literary Agency in 2023, the first literary agency to open in Wales.